"INTRODUCTION"
Our standards are high. It’s true of ourselves, our partners and the work that we put into the world. We live by those high standards. They drive the work we deliver to our clients.
Alias is a team of award-winning creatives, makers and strategists with expansive knowledge and know-how across many sectors of business and culture. We partner with global brands, artists and innovators to create meaningful brand expressions and build exceptional products.
Our approach is founded on technical expertise, a collaborative spirit and never-ending imagination. We are pragmatic in the pursuit of what is possible. Because we are guided by a central belief — “the imaginary is what tends to become real”.
"BRANDS"
Through collaborations with brands, artists, athletes and scientists, we push the boundaries of imagination in creative and product expression. Our diverse experience and collective skillset enables us to provide on-point strategy, superb design and innovative, technical product creation.
ALIAS was formed in 2018. It brought together a group of partners with a shared love for dreaming. With uniquely diverse backgrounds, our team has been on the brand and agency side for some of the most recognized companies in the world.
Our wide-ranging experiences include the development and execution of highly successful, award winning strategies, innovative business models and products for global brands.
In addition to our founding team, we have an expansive network of creators, makers, and thinkers that supplement our skills as necessary and empower us to work with a wide range of brands and dreamers.
"WHAT WE DO"
"WHO WE ARE"
Alias was founded by partners with a shared love for dreaming. With uniquely diverse backgrounds, our team has been on the brand and agency side for some of the most recognized companies in the world.
Our wide-ranging experiences include the development and execution of highly successful, award winning strategies, innovative business models and products for global brands.
In addition to our founding team, we have an expansive network of creators, makers, and thinkers that supplement our skills as necessary and empower us to work with a wide range of brands and dreamers.
"KEVIN BELLO"
“Strategy without process is little more than a wishlist.”
Kevin is passionate about the journey and path to building things with meaning. Beyond insightful strategy for brands and products, he is fascinated with what drives human and consumer behavior. As a result, Kevin is able to help clear a path for brands to realize potential and drive business through creative problem solving and entrepreneurial know-how.
Kevin is an entrepreneur who has led brands from ideation through commercialization. He takes a unique approach to first understanding the need, then the role the solution plays for both the business and consumer. His "superpower" is his ability to quickly apply learnings to navigate difficult business climates and evolve strategies to maximize opportunity.
In addition to his work with Alias, Kevin is a managing partner at Snapbac — a sports innovation and technical apparel brand focused on athlete recovery and performance.
"JAMIESON MAUNDER"
“It’s not a matter of being better at what you do – it’s a matter of being different at what you do”
Since he was a kid, Jamie has been a maker of things. Thankfully, he’s never grown out of this desire to design and innovate. As a teen, Jamie designed sport kit for his school. Subsequently, he was hired by a renown rugby brand to design products — while still just a school student.
What followed was a journey that would take him from developing sportswear, to working as Creative Director with c-suite executives of global brands sponsoring sporting events around the World.
Jamie’s superpower and passion is found in problem solving - from technical apparel/products, to brand creation and evolution.
In addition to his work with Alias, Jamie is the Chief Product Officer for Snapbac, a sports innovation and technical apparel brand focused on athlete recovery and performance.